ELMWOOD BRAND THE BORING - Concept Boards

After taking board feedback from the crits we had with Steph I made some changes. Instead of sticking with the black and white colour scheme I decided to incorporate gold leaf into the products. This way it relates more so to traditional bibles, and also gives the brand a sense of luxury. I have also added some extra products and considered the placement of the shop in an attempt to push the concept to its limits.